MG Rental AB is a Swedish privately owned company in the field of equipment rental and sales of related products. The company, which was founded in 2007, is based in the Stockholm area and operates out of six locations in the region. MG Rental has been led by CEO and founder Mattias Matsson since its beginning.
The acquisition of MG Rental will be Cramo’s third in 2023. The deal strengthens Cramo’s already leading position in the rental industry in the region and is part of the company’s growth strategy. Through the acquisition, Cramo supplements its geographical presence and capabilities in terms of products, expertise and experience.
Commenting on the transaction, CEO Martin Holmgren says: “Boels-Cramo is on a steady growth journey with a strong owner to support it. We have a sustainable strategy for how we will continue to be number one in the industry and the acquisition of MG Rental is an important part of it. Just like Cramo, MG Rental stands for positive attributes such as local responsiveness, customer focus and professional knowledge. I would like to take this opportunity to welcome all new colleagues at MG Rental to the Cramo family.
MG Rentals CEO Mattias Matsson comments: “Over the years, we at MG Rental have had a good relationship with Cramo and helped the region’s customers in various ways. This is a unique opportunity for us to take the business to the next level and give all employees even greater opportunities to develop – something that of course benefits our customers in the end. Despite the difference in size, we think very alike and have the same view of what is important to do to have satisfied customers – there is more that unites us than divides us. It feels very reassuring, and I dare to say that this deal brings great benefits for us, Cramo and our customers.”