Cramo acquires Norwegian BAS Maskinutleie

With the acquisition of Norwegian BAS Maskinutleie, Cramo will become one of the leading rental companies in Norway. Pierre Boels, CEO of Boels Rental (owner of Cramo) explains “A leading market position is important to increase resilience and to leverage future growth. It is our aim to have a top 3 position in all our markets“  

BAS Maskinutleie is a Norwegian rental company. Established in 2008 as part of Backe, BAS Maskinutleie serves the construction market from eight geographically spread locations. BAS Maskinutleie is known for its wide range of equipment, extensive rental services and great expertise.Backe CEO, Eirik Gjelsvik, is pleased with the acquisition process and perspective “Both companies complement each other well. As part of Cramo, BAS Maskinutleie will benefit from the resilience and long-term growth strategy of its new owner.” 

Cramo has leading market positions in multiple Nordic countries. This acquisition is an important step for Cramo Norway. CEO of Cramo, Martin Holmgren says “BAS Maskinutleie is a well-established company that adds not just equipment and locations but foremost new competences and expertise to Cramo Norway. We will build upon two solid structures, that combined will add value to our Norwegian customers”